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SCHOOL OF BUSINESS – ADVERTISING ON TV AND INTERNET

Here’s a text that can help you learn how to effectively communicate with partners about selling advertising for video interviews about their businesses on TV and the internet:

Communicating with potential partners about advertising can be a challenging task, but it is crucial to get your message across effectively in order to close the deal. When selling advertising for video interviews about a partner’s business, it’s important to keep a few key things in mind.

Firstly, you need to understand your partner’s business and their goals. You should be familiar with the products or services they offer and the audience they are targeting. This will help you tailor your message and present advertising options that are relevant and appealing to them.

Secondly, you should be prepared to explain the benefits of advertising on TV and the internet. For example, TV advertising can reach a broad audience, while internet advertising can be targeted to specific demographics. You should also highlight the unique features of your platform, such as the ability to reach a certain geographic area or a specific audience segment.

Thirdly, it’s important to be transparent about costs and pricing options. Make sure to explain the different packages available and provide clear pricing information. You should also be prepared to negotiate and find a solution that works for both parties.

Finally, you should focus on building a relationship with your partner. Establishing trust and rapport can help to secure the deal and encourage future partnerships. Make sure to follow up after the initial conversation and provide ongoing support and communication.

By keeping these key points in mind, you can effectively communicate with partners about selling advertising for video interviews about their businesses on TV and the internet.

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